Milan/Global: Keeping up with the trend of big businesses adopting non-fungible tokens, world-renowned fashion and luxury brand Dolce&Gabbana is about to launch an exclusive NFT collection in collaboration with UNXD.
UNXD is an exclusive marketplace for digital luxury and culture that is launching this summer. Powered by Polygon Network, UNXD will have several high-profile NFT drops. Dolce&Gabbana appears to be the first on the list.
The debut collection will go by the name of Collezione Genesi. Dolce&Gabanna will integrate the collection in its upcoming shows for Alta Moda, Alta Sartoria, and Alta Goilleria that will take place in Venice at the end of the next month. Collezione Genesi translates to Genesis Collection in English. It focuses on the deep-rooted artistic traditions of Venice. The historic city has always been at the center of inspiring artwork, enriching culture, and thriving commerce.
The first concept that comes as part of Collezione Genesi is based upon a vivid dream arising from the creativity of designers Domenico Dolce and Stefano Gabbana. Dress from a Dream, or L’abito dei Sogni in the designers’ native Italian, began as just a dream and now will be brought to life.
Dolce&Gabbana is inspired by the opportunity to celebrate the iconic history and culture of Venice, a fitting backdrop to this marquee release. There are several other NFT drops to be announced as part of Collezione Genesi, which will be revealed in the coming weeks prior to the Alta Moda, Alta Sartoria, and Alta Goilleria shows. Each of these be auctioned exclusively on UNXD.
UNXD has expressed its excitement to collaborate with an iconic brand like Dolce&Gabbana. What has added to the excitement is getting the work released in Venice, one of the most iconic cities in the world. The collaboration with Dolce&Gabbana allows its brand to go beyond the defined contours of the digital and physical world with one-of-a-kind NFTs, believes UNXD.
About UNXD
UNXD is an exclusive marketplace for digital luxury and culture. UNXD launches in Summer 2021 with a slate of high-profile NFT drops, beginning with Dolce&Gabbana’s Collezione Genesi. UNXD is powered by the Polygon network.
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